The client requested the redesign include her first and middle names; and have a sophisticated, whimsical, eye-catching look and feel. The final logo redesign is shown below. The redesigned logo has been recolored, this allows for a more sophisticated, professional design. The client’s first and middle names are in a bold, cursive font with beautiful, flowing lines, giving it a whimsical feel; the word design is thin, modern, and fresh, making the entire design eye-catching. The client was very pleased with how the logo redesign turned out.
Logo Redesign
The client’s original logo, seen below, is straight-lined, stiff, almost robotic, with a light coral and teal color scheme. Here you can see the original logo designs. The client was looking to like to have her current logo redesigned to fit her style and personality and establish brand presence.